Small Business Customer Loyalty Programs 2.0
At any given moment, countless companies of all shapes and sizes collectively spend millions and millions of dollars on their marketing and advertising in order to gain new customers. Yet, when it comes to retaining the customers they already have, there is surprisingly little investment or even interest. It’s a big and costly mistake. Not… (0 comment)

How to Follow Up With Busy People
When it comes to building up your network of professional leads and connections, the follow up is where the magic happens. But what if your new connections, like most of us these days, are very busy people? What if they are constantly being bombarded by a hoard of others looking for a piece of their… (0 comment)