What do you do when the vision you had for your business doesn’t match the reality? You suddenly realize that your active customers are not the ones you’ve been targeting or you find that your targeted market is pulling your business in a direction you had never planned to go? How hard should you push…
Some time-strapped small business owners hire a team of digital marketing experts, website developers and designers- to take care of their digital marketing and help them to lighten the burden. While this may free up some time, the problem is if you don’t know what you are doing or what to look for, you can…
Entrepreneurship is getting watered down. Too many people are jumping on the bandwagon, and they shouldn’t be there. Saying you’re an entrepreneur may sound sexy, but the reality is that while many people may be proudly claiming this title, very few can claim it successfully. Just because it may be easy to start certain businesses…
What do you do when you suddenly find yourself overwhelmed and out-of-touch with the business you labored so hard to start up? Of Ups and Downs and Hitting the Wall It’s one of the givens of running a business: they’ll be ups and they’ll be downs. It’s pretty common as a small business owner to…
Does it scale? It’s the kind of question, that gets tossed about by people who aren’t a hundred percent sure what they are talking about. But, the problem is that as the owner of a small business (even a really small business), you need to know how to answer that question if you want to…
By: Susan Brown
